A NEW PARTNERSHIP IS FORMED...
Manchester Maccabi has entered into an exciting new partnership with Feast by Ed Shaerf. The North Manchester based kosher - caterer has contracted to take over the catering provision at the Club after reaching agreement with RiMo owner Lee Fernandez. Lee has provided the on-site food facility since February 2019 and will be part of the Feast team on site going forward.
The deal will see Feast becoming exclusive caterers and, being responsible for all catering on site and will launch with an extensive range of food offers in the grounds of the club starting in late October.
The plan is for Feast to provide internal catering once the refurbishment of the Club completes, as part of the Maccabi - Mamlock House deal with UJIA.
Future plans will hopefully see both parties establish the Club as a local venue for those wanting a top - quality function facility with Feast providing the catering to those using the room.
“This is another exciting move for the Club, that will see it providing a fantastic food offer for the Community and bringing people to the site. Watching football on Sundays could become a culinary experience and it will be interesting to see if parents want to watch their kids or tuck into Ed`s delicacies. The Board and Executive have seen Ed`s plans, and we are genuinely excited about this partnership” said Darryl Lee, Chair of Manchester Maccabi
Ed Shaerf says,
“Lockdown at Feast has been about our ability to adapt. Our primary business as an event caterer has been put on hold due to the pandemic, so we have split our twelve strong Feast team between work on Feast by Ed Shaerf and Social Square. We push forward as a unit to turn potential ideas into reality and this is exactly what we are doing at Maccabi. An opportunity came about and we have been working closely with the Maccabi team for what is set to be a game changer of a kosher concept. We have huge plans to utilise part of the car park and external area to the front of the Club, as it’s a significant space in a great location.”
“Social Square by Feast will house 6 new and exciting concepts. There will be a large covered eating area which will work very well for social distancing whilst having the feeling of al - fresco dining in a warm and inviting environment. We are creating a social space for our community with incredible street food & liquor offerings where guests can come and relax, pick up or have our concept delivered to their door.”
“We will be working out of our airstream, shipping container and bbq-pit to deliver some seriously tasty food with a permanent bar taking centre stage. We have three food offerings Sunday to Thursday 5pm-10pm that will remain permanent fixtures and then two pop ups on a Thursday evening 5pm -10pm & Sunday brunch 8am-2pm. The food on offer at Social Square will include ‘Cabana’ our Latin street food, ‘Fire Pit’ where the entire menu is cooked off a bbq, ‘Street Deli’ which has now had a revamp and our pop ups being ‘Stew+Brew’, a Thursday night pop up serving cholent and some seriously good beers and ‘Huevo’ which will be pushing Sunday brunch to a whole new level. The line-up is complete with ‘Liquor’ our bar concept that will have a whole section of sours to enjoy.”
“Towards the end of the year we will be working on plans for the internal space which has huge potential as a casual dining concept as well as a function room.”
“We look forward to sharing this exciting experience with the dedicated team at Manchester Maccabi.”